An Ugly Truth - Inside Facebook s Battle for Domination
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In November 2018, the New York Times published a bombshell in-depth
investigation that exposed, with disturbing insider detail, how
leadership decisions at Facebook enabled, and then tried to cover
up, massive privacy breaches and Russian meddling in the 2016
election. The story quickly shot to the top of the paper's most
emailed list. It would earn the team of Times reporters a
prestigious Loeb award, the George Polk award, and a spot on the
Pulitzer short list. But it only skimmed the surface.The
investigation's lead reporters, Sheera Frenkel and Cecilia Kang,
spent eighteen months piecing together the story of how one of the
most powerful companies in the world tried to bury a damning
truth-that Facebook has become a conduit for disinformation, hate
speech, and political propaganda. The unrivalled sources of these
two veteran journalists led them to perhaps the most recognizable
names in the tech industry: Mark Zuckerberg and Sheryl Sandberg.
Both have long existed as archetypes of uniquely 21st century
executives-he, the tech ",boy genius", turned billionaire, she, the
ultimate woman in business, an inspiration to millions through her
books and speeches. At Any Cost is the definitive story of
Facebook's fall from grace, following the embattled company from
2011, when its power and positive influence was undisputed, to
2020, when it will face its biggest test yet-the US presidential
election. What are the ultimate ramifications when a few
individuals are in charge of the technology used by half the
world's population? Can they control the technology they've
unleashed into the world? And if not, can we, as individuals and as
a society, control them?
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