Becoming Steve Jobs
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Krátky popis
We all think we know who Steve Jobs was, what made him tick, and
what made him succeed. Yet the single most important question about
him has never been answered. The young, impulsive, egotistical
genius was ousted in the mid-80s from the company he founded,
exiled from his own kingdom and cast into the wilderness. Yet he
returned a decade later to transform the ailing Apple into the most
successful company the world had ever seen. How did this reckless
upstart transform himself into a visionary business leader? The
first comprehensive study of Jobs' career following his dismissal
from Apple, written with unparalleled access and insight, BECOMING
STEVE JOBS offers a startling new portrait of the most important
business figure in modern history. The most intimate biography yet
of Jobs, written by the journalist who knew him better than any
other, BECOMING STEVE JOBS draws on recently discovered interviews
that have never before seen the light of day, and answers for the
first time the most pressing questions about what made this
legendary business leader such a success. 'Brent Schlender and Rick
Tetzeli render a&,nbsp,spectacular&,nbsp,service with this
book, giving fresh perspective on&,nbsp,Steve Jobs' journey
from inspiring but immature entrepreneur into an inspired and
mature company-builder.&,nbsp,Most important, they capture
Jobs' resilience, his refusal to capitulate, his restless drive to
stay in the game, his voracious appetite to learn-this, far more
than genius, is what made him great.&,nbsp,Becoming Steve
Jobs&,nbsp,gets the focus precisely right: not as a success
story, but as a growth story.&,nbsp,Riveting, insightful,
uplifting-read it and learn!'&,nbsp,Jim Collins, author
of&,nbsp,Good to Great 'BECOMING STEVE JOBS
is&,nbsp,fantastic. After working with Steve for over 25 years,
I feel this book captures with great insight the growth and
complexity of a truly extraordinary person.&,nbsp,I hope that
it will be recognized as the definitive history.&,nbsp,Ed
Catmull, President, Pixar and Disney Animation
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