Colors : A Book About a Magazine About the Rest of the World
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The book COLORS aims to explore the best of visual and textual
material of the 90 issues of the magazine, created by the
photographer Oliviero Toscani and the art director Tibor Kalman in
1991. The content is presented transversely through a subdivision
in ten macro-themes which highlight the ",Tumblr ante litteram",
nature of the magazine. Twenty-five years of images and texts are
shaken and served using ingredients from different issues. The idea
is to tell COLORS by using its own words, in a visionary journey
through time, between irony and semiotics, rereading the analysis
of the world carried out by the magazine, acknowledging its high
research value. Among the objectives: - celebrating and narrating
COLORS in a non-direct and linear way. - not providing an axiomatic
volume or making it a monument, but rather making it a subject
still alive and able to talk about today's world through the work
carried out on the world back then.- producing an object attractive
to both the collectors and those who do not know the magazine at
all, trying to intrigue those who may have only a few numbers,
those who believed it was no longer published and the most faithful
readers. The project becomes the clarification of the exhibit of
the ",rest of world", made by COLORS over the years. The themes
are: - BANG! (bang, bang, bang!) weapons, violence, lust, shock, -
I WANT TO BELIEVE (oh my God, it's Sunday! - Time to wake up and
smell the regret) everything relating to Sunday, faith, cults,
national sport, what we worship, - PLACES (People write songs about
places like you - You have ruined my life) places, countries,
cities, and the rooms where things happen, - THAT'S AMORE (more
amore) heart, physical love, the good despite everything - DRINKING
BUDDIES (did somebody say ",proprioception",?) portraits of people
with stories to tell, human cases, superheroes, - ELVIS (the Good,
the Bad and the Elvis) fame, excess, degeneration, disguise,
kitsch. - WHERE THE HELL IS MY TAIL? (",Tienes hair muy bonito!",
",Quien, yo?",) the animal world, with hair, tails and everything
else, missing links (?) included, - COLORS IS THE NEW BLACK the
essence of COLORS through the use of colors, all the colors of its
themes, - FUTURE IS TEN MINUTES AWAY (I wanted to be an architect
but my parents said the) the future, predictions about the future
and how we get ready for it. A tribute to COLORS # 13 ends off the
volume: it is the issue where Tibor Kalman narrated without the use
of words.