How Big Things Get Done
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Krátky popis
Best Books of 2023 – The Financial Times and The
EconomistShortlisted for Financial Times and Schroders Business
Book of the Year 2023‘Important, timely, instructive and
entertaining’ – Daniel Kahneman, bestselling author of Thinking,
Fast and Slow'Entertaining . . . compelling . . . there are lessons
here for managers of all stripes' – The EconomistMegaproject expert
Bent Flyvbjerg and bestselling author Dan Gardner reveal the
secrets to successfully planning and delivering ambitious projects
on any scale.Nothing is more inspiring than a big vision that
becomes a triumphant new reality. Think of how Apple’s iPod went
from a project with a single employee to an enormously successful
product launch in eleven months. But such successes are the
exception. Consider how London’s Crossrail project delivered five
years late and billions over budget. More modest endeavours,
whether launching a small business, organizing a conference, or
just finishing a work project on time, also commonly fail.
Why?Understanding what distinguishes the triumphs from the failures
has been the life’s work of Oxford professor Bent Flyvbjerg. In How
Big Things Get Done, he identifies the errors that lead projects to
fail, and the research-based principles that will make yours
succeed:- Understand your odds. If you don’t know them, you won’t
win.- Plan slow, act fast. Getting to the action quick feels right.
But it’s wrong.- Think right to left. Start with your goal, then
identify the steps to get there.- Find your Lego. Big is best built
from small.- Master the unknown unknowns. Most think they can’t, so
they fail. Flyvbjerg shows how you can.Full of vivid examples
ranging from the building of the Sydney Opera House to the making
of Pixar blockbusters, How Big Things Get Done reveals how to get
any ambitious project done – on time and on budget.
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