Noise
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Krátky popis
The Sunday Times bestseller'A monumental, gripping book ...
Outstanding' Sunday TimesWherever there is human judgement, there
is noise.'Noise may be the most important book I've read in more
than a decade. A genuinely new idea so exceedingly important you
will immediately put it into practice.A masterpiece'Angela
Duckworth, author of Grit'An absolutely brilliant investigation of
a massive societal problem that has been hiding in plain
sight'Steven Levitt, co-author of FreakonomicsFrom the
world-leaders in strategic thinking and the multi-million copy
bestselling authors of Thinking Fast and Slow and Nudge, the next
big book to change the way you think. Imagine that two doctors in
the same city give different diagnoses to identical patients - or
that two judges in the same court give different sentences to
people who have committed matching crimes. Now imagine that the
same doctor and the same judge make different decisions depending
on whether it is morning or afternoon, or Monday rather than
Wednesday, or they haven't yet had lunch.These are examples of
noise: variability in judgements that should be identical.In Noise,
Daniel Kahneman, Olivier Sibony and Cass R. Sunstein show how noise
produces errors in many fields, including in medicine, law, public
health, economic forecasting, forensic science, child protection,
creative strategy, performance review and hiring. And although
noise can be found wherever people are making judgements and
decisions, individuals and organizations alike commonly ignore its
impact, at great cost.Packed with new ideas, and drawing on the
same kind of sharp analysis and breadth of case study that made
Thinking, Fast and Slow and Nudge international bestsellers, Noise
explains how and why humans are so susceptible to noise and bias in
decision-making.We all make bad judgements more than we think. With
a few simple remedies, this groundbreaking book explores what we
can do to make better ones.
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