Parachute
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A chronicle of the pioneering and subversive brand Parachute and
its influence on the evolution of fashion in the 1980s and beyond.
From its beginnings inspired by New Wave subculture to its position
as an international fashion sensation, the Parachute brand from
Montreal was recognized for its visionary, bold apparel and
innovative concept stores. Avant-garde in attitude and design,
Parachute brought together high and low, the establishment and the
underground.The clothing was defined by androgynous looks,
oversized silhouettes, elevated essentials, and graphic references
to past and future, from exaggerated trench coats to “space samurai
kimonos.” Together with a considered retail presence, which
combined an industrial aesthetic in the stores with exuberant
photography campaigns, the brand created a vision for street
fashion that is keenly relevant today. Walker explores the history
of the brand through hundreds of images, many never published,
including personal photography from the founders of the label
alongside striking editorial and campaign imagery. A go-to label
for stars like Madonna, Peter Gabriel, and David Bowie, Parachute
both encapsulated the exuberance of the 1980s and signaled the
future in clothing and retail.Uniquely designed with ephemera
layered over photographs as if in the founders’ own scrapbooks,
this is a definitive insight into a highly influential cult 1980s
brand, and a key reference for fashion historians and designers
alike. The text for this book is in both English and French.
Výber kníh autorov
Rizzoli International Publications ,
Alexis Walker
Zobraziť všetky knihy autora
Rizzoli International Publications,
Alexis Walker
Výber kníh vydavateľa
Slovart
Zobraziť všetky knihy vydavateľa
Slovart
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