Promo Art
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Krátky popis
Following the success of the previous titles in the Art series,
Promo-Art features the best in international card design, from
business cards designed according to strict briefs, to invitations
produced with total creative freedom. Detailed captions discuss how
the considered use of artwork, typography, paper stock, and
printing and finishing techniques can help you achieve successful
promotional art.More than any other form of print design, the
physical quality of a card can have an impact on its recipient,
opening up a whole field of input for the designer. Events
promotions, festive celebrations, and greetings cards provide a
welcome oportunity for playful interpretations in design. In-depth
interviews reveal how leading designers achieve a happy balance
between utilitarian constraints and artistic possibilities.
Výber kníh autorov
RotoVison ,
Charlotte Rivers
Zobraziť všetky knihy autora
RotoVison,
Charlotte Rivers
Výber kníh vydavateľa
Slovart
Zobraziť všetky knihy vydavateľa
Slovart
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