The Startup Way : How Entrepreneurial Management Transforms Culture and Drives Growth
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Krátky popis
The Startup Way reveals how organisations of all sizes can harness
startup techniques to drive growth. In The Lean Startup, Eric Ries,
Entrepreneur in Residence at Harvard, created a global movement.
Concepts like constant iteration, minimal viable products (MVPs),
and pivoting have changed the language of business. Now he turns
his attention to companies and organizations of all sizes. Ries has
been working with giant firms like General Electric and Toyota to
help them become more nimble, in order to spur growth and produce
products and services that customers want. In The Startup Way, he
shares his insights, stories and best practices, delivering a
critical toolkit to solve all business challenges. Today every
company needs to get faster and smarter. Read The Startup Way and
discover how to embrace change, survive and thrive.
Výber kníh autorov
Portfolio Penguin ,
Eric Ries
Zobraziť všetky knihy autora
Portfolio Penguin,
Eric Ries
Výber kníh vydavateľa
Slovart
Zobraziť všetky knihy vydavateľa
Slovart
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