The Song of Significance
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Krátky popis
",Humans aren't a resource to be bought, used and discarded - they
are the point of the workplace, the life essence of innovation,
growth and success.",From the bestselling author of Purple Cow and
This Is Marketing comes an urgent manifesto for leaders facing
unprecedented challenges in a rapidly-changing workplace. The
workplace has undergone a massive shift. Remote work and economic
instability have depressed innovation and left us disconnected and
disengaged.Paychecks no longer buy loyalty, happiness, and effort.
Quiet quitting runs rampant, and people show up without truly
showing up. Alarmed managers are doubling down on keystroke
surveillance, productivity tracking and back-to-the-office
mandates, when what they should be doing is the opposite -
affording employees the dignity necessary to inject purpose and
motivation into their work.In The Song of Significance, legendary
author and business thinker Seth Godin posits a new view of what
industry leaders must do now. If you want your employees to live up
to their full professional potential, you must give them the
respect and autonomy they deserve as humans. The choice is simple:
either keep treating your people as disposable and join in the
AI-fueled race to the bottom, or build a significant organization
that enrolls, empowers, and trusts employees to deliver their best
work, no matter where they're working.
Výber kníh autorov
Godin Seth ,
Penguin Business
Zobraziť všetky knihy autora
Godin Seth,
Penguin Business
Výber kníh vydavateľa
Slovart
Zobraziť všetky knihy vydavateľa
Slovart
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